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One to two investments will be “home runs,” returning more than 10 times the initial investment. Two to three investments will have moderate success, returning two-and-a-half to five times the initial investment. Four to five investments will only return the initial capital or generate a small profit. Four to five or more investments will fail, resulting in a partial or total loss of the invested capital.
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A version of this article appeared in the March–April 2021 issue of Harvard Business Review .
Associates : These individuals usually come to VC firms with experience in either business consulting or finance and, sometimes, degrees in business. They tend to analyze business models, industry trends, and sectors. They also work on a firm’s portfolio. Although they do not make critical decisions, associates may introduce promising companies to the firm’s upper management. Principals : A principal is a midlevel professional. They usually serve on the boards of portfolio companies and ensure that they run without significant hiccups. Principals are also responsible for identifying prospects for VC firms and negotiating terms for acquisition and exit. Principals are on a “partner track” that depends on the returns they generate. Partners : Higher profile partners primarily identify areas or specific businesses to invest in, approve deals (whether investments or exits), occasionally sit on the board of portfolio companies, and represent their VC firms.
The founders of Robinhood, a no-fee stock-trading app, were initially rejected by 75 venture capitalists — now their startup is worth $1.3 billion.
Investment Process.
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